By George Ward
Offering NFT-Based Gaming Services
G2A, a leading digital game vendor, has launched a dedicated marketplace for nonfungible tokens (NFTs) tied to Web3 games. This strategic move for G2A, known for its extensive collection of gaming software, marks a pivotal expansion into the thriving domain of blockchain-powered gaming assets.
Part of G2A’s official statement about the games collection states that the launch is a well-designed initiative to showcase curated Web3 and NFT-based games. The move aims to give gamers an exclusive opportunity to explore the world of blockchain gaming and interact with NFTs through game projects that have directly teamed up with G2A.
G2A intends to cater to the evolving interests of gamers seeking unique digital experiences and acquiring digital assets by incorporating NFTs into its product suite. The marketplace will also serve as a portal for enthusiasts to explore the burgeoning ecosystem of NFT-powered gaming, providing a glimpse into the future of decentralized gaming economies.
With G2A’s established position in the gaming industry, launching an NFT game marketplace would likely raise awareness and accessibility of NFTs among a broader gaming audience.
Serving Web3 Gaming Enthusiasts
Meanwhile, G2A Capital Group CEO Bartosz Skwarczek emphasized the company’s keen interest in blockchain gaming can be traced back to the pivotal moment when Cryptokitties launched its suite of blockchain games. Cryptokitties was among the pioneers of NFT gaming projects.
Skwarczek stated that G2A closely monitored this space and observed a growing engagement within the Web3 gaming community. This observation contrasted with the general assumption that gamers would not embrace cryptocurrencies.
Therefore, G2A’s strategic response to this exciting shift was to introduce G2A Geekverse, an online hub that brings together Web3 game enthusiasts. Skwarczek reiterated that the platform aims to provide gamers an informative and interactive environment.
Surge In Web3 Gaming Activities
Since the start of the year, the traditional gaming space has shifted noticeably toward Web3 gaming. In July, Google Play Store announced that it would start allowing game developers to list NFT games but under certain conditions.
Given its previous stance, the tech giant’s decision to allow games that offer NFTs for sale or as rewards was a notable development. However, Google Play reiterated its strict policy against integrating NFT-based gambling activities within its platform, keeping a clear boundary in its acceptance of blockchain-based gaming.
Recall that Epic Games, another major player in the gaming industry, took a proactive approach to Web3 gaming integration. Earlier this year, the platform made headlines by featuring Gods Unchained, an NFT-based collectible trading card game with gameplay reminiscent of acclaimed games.
Fulfilling A Growing Demand
This inclusion was a major leap toward recognizing and meeting the growing demand for blockchain-powered gaming experiences. Following the success of its previous launch, Epic Games Store plans to launch another blockchain-centric game, Illuvium, on its game marketplace later this month.
This listing reflects Epic Games’ ongoing commitment to embracing and promoting innovative gaming experiences within its platform, catering to gamers’ evolving interests in decentralized gaming environments. The actions of industry behemoths such as Google Play and Epic Games are a turning point in the gaming landscape, recognizing the growing demand for Web3 gaming experiences.
Their actions also give other crypto platforms the confidence to launch their GameFi projects.